The beauty of new beginnings
With a proposal that blends timeless elegance and contemporary sophistication, Dudalina dresses men and women who value quality, comfort, and style.
Its legacy of excellence in tailoring and the use of noble fabrics—such as pima cotton, linen, and lyocell—ensure a unique experience in every piece.
Dudalina's collections reflect a perfect balance between tradition and modernity, offering garments that range from classic shirts to sophisticated casual wear.
With impeccable cuts and distinctive details, each collection is designed for those who seek not only to dress well, but to stand out with style on every occasion.
The versatility and functionality of its designs make Dudalina a brand that transcends seasons, always maintaining its relevance in the international fashion market.
About
DUDALINA
Dudalina was founded in 1957 in the city of Luiz Alves, in the state of Santa Catarina, by Adelina Hess de Souza — a visionary woman who transformed a small business into one of the most iconic shirting brands in Latin America.
Originally created for fabric retail, the company quickly evolved into the production of men’s shirts, gaining recognition for its impeccable quality, perfect fit, and attention to detail.
Over the decades, Dudalina solidified its name as a symbol of elegance, sophistication, and excellence in tailoring. It later expanded its portfolio to include womenswear, maintaining the same high standards that made the brand renowned.
Today, Dudalina is part of the Grupo Veste, alongside brands such as Le Lis, Bo.Bô, and John John, and is present in over 1,000 points of sale, in addition to its own stores, franchises, and international operations — carrying the DNA of premium Brazilian fashion to the world.
